fbpx
Wednesday, 21 September 2016 19:16

Baidu Mobile Search Users Reached 663 Mn in March 2016

By: 

 

Baidu mobile search monthly active users (MAUs) were 663 million for the month of March 2016, an increase of 9% year-over-year according to Baidu first quarter 2016 results.

Baidu mobile maps MAUs were 321 million for the month of March 2016, an increase of 19% YoY;
GMV for transaction services totaled 16 billion yuan ($2.5 billion) for Q1 2016, an increase of 268% YoY.

Baidu Wallet, Baidu’s payment product brand, reached activated accounts of 65 million at the end of March 2016, an increase of 152% YoY.

Baidu’s total revenues in Q1 2016 were 15.821 billion yuan ($2.454 billion), a 31.2% year-over-year increase, excluding Qunar in the first quarter of 2015. Mobile revenue represented 60% of total revenues for the first quarter of 2016, compared to 50% for the corresponding period in 2015.

Its operating profit in Q1 2016 was 2.211 billion yuan ($342.9 million), a 2.6% increase from the corresponding period in 2015. Transaction Services reduced non-GAAP operating margins by 25.7 percentage points and iQiyi further reduced non-GAAP operating margins by 8.7 percentage points for the first quarter of 2016.

Net income attributable to Baidu in Q1 2016 was RMB1.987 billion ($308.1 million), an 18.9% decrease YoY. Diluted earnings attributable to Baidu per ADS for Q1 2016 were 5.38 yuan ($0.84); non-GAAP net income attributable to Baidu in Q1 2016 was RMB2.359 billion ($365.8 million), a 13.9% decrease YoY.

Baidu currently expects to generate total revenues in an amount ranging from 20.110 billion yuan ($3.119 billion) to 20.580 billion yuan ($3.192 billion) for Q2 2016, representing a 21.3% to 24.2% year-over-year increase.

Source : https://www.chinainternetwatch.com

 

Leave a comment

airs logo

Association of Internet Research Specialists is the world's leading community for the Internet Research Specialist and provide a Unified Platform that delivers, Education, Training and Certification for Online Research.

Get Exclusive Research Tips in Your Inbox

Receive Great tips via email, enter your email to Subscribe.

Follow Us on Social Media