Wednesday, 21 September 2016 19:19

Baidu’s mobile search MAUs reached 667m in June 2016


Baidu’s mobile search monthly active users (MAUs) reached 667 million for the month of June 2016, an increase of 6% year-over-year according to its Q2 2016 results.

Baidu Maps mobile MAUs were 343 million for the month of June 2016, an increase of 13% year-over-year.
Gross merchandise value for Baidu transaction services totaled RMB 18.0 billion ($2.7 billion) for Q2 2016, an increase of 166% YoY.

The number of activated accounts of Baidu Wallet reached 80 million at the end of June 2016, an increase of 131% year-over-year.

Baidu had about 594,000 active online marketing customers in the second quarter of 2016, representing a 0.7% increase from the corresponding period in 2015.

Baidu’s total revenues in Q2 2016 were RMB18.264 billion (USD 2.748 billion), a 10.2% increase from the corresponding period in 2015, and 16.3% year-over-year increase, excluding Qunar in the second quarter of 2015. Mobile represented 62% of Baidu’s total revenues for Q2 2016, compared to 50% for Q2 2015.


Check out China search engine market forecast 2016-2018 here.

Source :  https://www.chinainternetwatch.com

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