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There is great business value in being viewed as an expert in your field. Benefits to positioning yourself as an authority include: peers giving greater weight to your opinions, consumers being more likely to purchase your products and services, and achieving higher search engine results. In my ...
The new FCC chairman wants to dismantle the rule that equalizes access to the Internet. If he succeeds, it will hurt all of us. This alarming turn of events comes on the heels of Congress voting to roll back a Federal Communication Commission (FCC) rule, which eroded consumers’ abilities...
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"The Internet is the first thing that humanity has built that humanity doesn't understand, the largest experiment in anarchy that we have ever had." -- Eric Schmidt Eric Schmidt is trying to upset us. And his thought here warrants close attention because as a software engineer and the CEO of Alphabe...
  When it comes to online advertising, the search engine giant Google has completely taken the world by storm. Now if you want to research, learn, watch, buy etc. everyone immediately goes to Google with the power of the entire internet shown instantly. Currently over 40,000+ people search on G...
The growth prospects and revenue generation of a business are directly related to the market dynamics and scenarios. Here, an extensive research is the strongest weapon in the armor of entrepreneurs. The startups can largely benefit from this market research. It helps them in understanding the curre...
Some problems are too complex to be tackled by even the most advanced high-power computers, so IBM aims to take them on with a new approach: an "industry-first" plan to build universal quantum computing systems for businesses, researchers and others. Instead of using the standard computing building ...
As technology and digital marketing tools continue to improve, businesses will have to adapt to trends in marketing and consumer behavior. Businesses that are attentive to the trends and changes of 2017 will be able to quickly implement new tools and strategies for greater success and improved custo...
For awhile there, up until the 1970s or so, the Big 3 automakers almost became the Big 4, as American Motors Company was knocking on the door of the triumvirate GM/Ford/Chrysler. But funky AMC just wasn’t well rounded or mainstream enough, and eventually was acquired by Chrysler. So the Big 3 neve...
Dr. Therese Huston (Photo by Kayleigh McCullom) Part of the series “Today’s True Leadership” In my work as a leadership trainer and a career success coach for women over 11 years, it’s become abundantly clear that the quality of one’s decision-making is not only a critical factor in h...
Most small businesses are all too aware that cyber criminals are becoming more inventive in their hunt for vulnerable or accessible financial information. They’re targeting individual consumers and small businesses, and the costs for businesses can be high. For small businesses looking to combat o...
This post was written by Jayne Kendall, Product Marketing Manager for www.ourhomeonline.wales – powered by Nominet who also run www.theukdomain.uk  “Having an online presence was very important to us. Like every business, that’s how we reach varied audiences in all parts of...
Understanding the competition is a crucial business activity for any entrepreneur or business executive. Some companies hire professionals to track competitors and assess the competitive landscape on a regular basis. But it doesn't always have to be a complicated, time-consuming, and expensive ...
Each year I have the honor of observing business trends as a keynote speaker and business advisor. For the fourth consecutive year, I am pleased to share the top business trends that leading companies embrace to drive success. Some trends are in their infancy, and others have become part of the main...
JACKSONVILLE, Fla., Feb. 7, 2017 /PRNewswire/ -- A majority of small business owners now embrace the use of online marketing channels like websites and social media to grow their company's reputation and their revenue, but many have not harnessed the full potential of their online pre...
Everything that appears on the internet about you and your company is as indelible as astronaut footsteps on the moon. That's fine as long as the information is positive, but what if it is negative? Maybe an unhappy customer or a vicious competitor felt like telling something negative to the world. ...
Google never forgets, but you can influence which search results about you are most visible Have you ever tried searching your own name on Google? If not, you should. If you haven’t in a while, you should do it again, soon. You may be surprised to find out what comes up. Why bother? Isn’t the In...
Of course you know about Google, Yahoo, Bing and AOL, but have you heard of the DuckDuckGo search engine? Well, it’s an internet search engine that emphasizes protecting searchers’ privacy and avoiding the “filter bubble” of personalized search results. A Look at the DuckDuckGo Sea...
In a time when so many of our actions, interactions and thoughts are captured and recorded online, how can we best present our professional selves to recruiters? What precautions can you take to protect your privacy, while still creating a public presence that satisfies hiring managers' need to know...
A website for your business is no longer a luxury -- it’s a necessity. But, just because you invested in a website doesn’t mean that it’s effective in connecting with your customers and ultimately improving your sales. While there could be numerous reasons why your website isn’t effective...
There’s a big difference between being busy and being effective. For most of my early entrepreneurial journey I often found myself spending hours at my computer only to look at the clock mid-afternoon to realize I hadn’t really accomplished anything. It turns out this is a common thing...
Managing your own company shouldn’t be that hard when you can have apps that can make your life easier. From a time tracking app to a cloud data integration software, these tools will help you run your business smoothly and efficiently without spending a cent. Here’s a list of free apps every en...
All leaders running smaller teams need to figure out new methods for making their group work efficiently, and without any clutter. I have witnessed many people make a crucial mistake, thinking “well, I’m running a small business” and they figure that this somehow makes the whole issues simple ...
Every start-up needs an idea. That’s a given. A few other table stakes for growing your business include drive, commitment, smarts and start-up funds. At a minimum there are also basic technology needs such as a mobile device, a data plan, broadband Internet connectivity and an online pr...
Any good marketer knows to keep an eye on the future to stay ahead of the curve on new trends, emerging marketing channels, and other fresh ideas to deliver brand messages. With 2016 in the rear-view mirror and 2017 flying down the pipeline, now is the time to start examining what the New Year is go...
Have you recently started your own small business or planning to start it shortly? Then, you need some tested ways that help to keep your small business more efficient than ever. Here, in this article, I’ve enlisted some secrets to lead a successful business. Have a look! 1. Small Busine...
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