Monday, 21 November 2016 23:48

Harvard Business Review report: Turn data into action

By: 

Harvard Business Review looked at how leading companies turn data into insights that drive marketing performance. They found that leading practitioners focus on seeing, sorting, sharing, and sparking insights to get real value from data.

In this collection of Harvard Business Review articles, brought to you by Google Surveys 360, you’ll learn:

  • What visibility across channels and touchpoints looks like in a mobile-first world.
  • Why integrating and sorting data in near-real time matters.
  • Who needs to share, understand, and learn from data-driven insights.
  • How both planning and experimentation lead to “aha” moments.

Author:  Digital Marketing Depot

Source:  http://searchengineland.com/

Leave a comment

Get Exclusive Research Tips in Your Inbox

Receive Great tips via email, enter your email to Subscribe.
Please wait

airs logo

Association of Internet Research Specialists is the world's leading community for the Internet Research Specialist and provide a Unified Platform that delivers, Education, Training and Certification for Online Research.

Newsletter Subscription

Receive Great tips via email, enter your email to Subscribe.
Please wait

Follow Us on Social Media

Book Your Seat for Webinar GET FREE REGISTRATION FOR MEMBERS ONLY      Register Now