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Stories could be built using Google AMP technology

Google is developing technology that would allow news publishers to build Snapchat-style stories that would live inside the company’s search engine, according to a report from The Wall Street Journal. The stories may resemble what publishers have in the past created for Snapchat’s Discover section, which mixes mobile-first design with a blend of photos, videos, and text. Google is said to call the product “Stamp,” with the “St” standing for stories. There is the possibility that it could live beneath the search bar, where on Android users are already served a list of recommended websites and news stories.

 

It’s unclear where exactly the feature or service would live, but the report says Google is building it around its AMP webpage tech. That would ensure that the stories, in whatever form they take, load fast, are uncluttered, and feature advertisements that Google serves and controls. The report says Google is already talking with CNN, The Washington PostTime, and Vox Media, among others. (Vox Media is the parent company of The Verge.) “Ever since the beginning of AMP we’ve constantly collaborated with publishers, and are working on many new features,” a Google spokesperson told the WSJ.

 

Although it may sound as if Google’s primary target here is the Snapchat demographic — that is true to an extent, as Snapchat-owned Snap Inc. continues gobbling up teen mindshare and an increasing fraction of web advertising spend — Facebook poses the larger threat to Google’s search business. Facebook’s Instant Articles feature, a competitor to AMP, may not be as successful as Google’s own webpage tech, but Facebook’s app-centric approach to controlling how information, news, and entertainment are disseminated on the internet poses an ongoing existential risk to Google’s web-based ad business. The more people who use Facebook’s app, the less people turn to Google search, the logic goes.

So both companies are fighting to preserve their platforms as the primary place users seek out and find information, with Facebook using its social network and Google using its search engine. Now, it appears Google wants to combat Facebook’s, and to a lesser extent Snap’s, grip on news and entertainment content by encouraging publishers to create their own stories for Google’s custom product. It’s not clear how revenue would be split, or whether Google would allow publishers to repost the custom stories on their own websites or on other platforms like Facebook. This does signal a move from Google to take a more active role in attracting more users for reasons unrelated to typing in a search query.

Source: This article was published theverge.com By Nick Statt

Categorized in Search Engine

There's a lot to Snapchat.

Even for the young folks who make up the bulk of its users, there are lots of hidden features to uncover.

Luckily, we've done the hard work for you.

Here are the best Snapchat tips and expert tricks to take your snap game to the next level:

You've probably tried Snapchat's famous selfie lenses at least once. But did you know there are similar effects for your rear-facing camera? They're fun!

You've probably tried Snapchat's famous selfie lenses at least once. But did you know there are similar effects for your rear-facing camera? They're fun!
Snapchat

They're called World Lenses. You simply tap your screen while using your rear-facing camera to try them out.

 

Snapchat messages normally disappear within 10 seconds of being viewed, but you can stop them from being deleted right away by turning on "infinity" mode. The messages will still disappear after the recipient exists your conversation.

Snapchat messages normally disappear within 10 seconds of being viewed, but you can stop them from being deleted right away by turning on "infinity" mode. The messages will still disappear after the recipient exists your conversation.
Snap

 

You can draw with emojis. To get started, tap the pen drawing tool, then the star emoji under the color bar.

You can draw with emojis. To get started, tap the pen drawing tool, then the star emoji under the color bar.
Screenshot

When taking a video snap, you can zoom in by swiping up on the screen. To quickly switch between your rear and front cameras while recording, just double tap on the screen.

When taking a video snap, you can zoom in by swiping up on the screen. To quickly switch between your rear and front cameras while recording, just double tap on the screen.
Lucy Nicholson/Reuters

You can stack filters on top of each other to create multiple effects. With one filter enabled, tap and hold on the screen and then swipe again with a second finger to add another filter.

 

You can create your own location-based filters for particular cities, neighborhoods, and even site-specific events like birthday parties and weddings.

You can create your own location-based filters for particular cities, neighborhoods, and even site-specific events like birthday parties and weddings.
Snapchat

Head on over to Snapchat's website to learn more.

When watching someone's Story, you can quickly send them a message by just swiping up.

 

Snapchat Stories no longer autoplay from person to person by default. But you can turn that feature back on by tapping the triangle icon at the bottom of the screen.

Snapchat Stories no longer autoplay from person to person by default. But you can turn that feature back on by tapping the triangle icon at the bottom of the screen.
Screenshot

 

If you're worried about Snapchat using too much of your phone's data plan or battery charge, turn on Travel Mode. You can find it under "Manage" in your settings.

If you're worried about Snapchat using too much of your phone's data plan or battery charge, turn on Travel Mode. You can find it under "Manage" in your settings.
Tech Insider

One of Snapchat's many quirks is the list of emojis it puts next to your friends' names. You can read the description of each Friend Emoji and even change the symbol used for each category by going to "Manage" in settings.

One of Snapchat's many quirks is the list of emojis it puts next to your friends' names. You can read the description of each Friend Emoji and even change the symbol used for each category by going to "Manage" in settings.
Tech Insider

A Snapstreak is the number of consecutive days you've snapped with a friend. It's represented by the number next to your friend's name. An hourglass emoji warns that your streak with someone is about to end.

A Snapstreak is the number of consecutive days you've snapped with a friend. It's represented by the number next to your friend's name. An hourglass emoji warns that your streak with someone is about to end.
Cassidy Hopkins/INSIDER

And yes, people are obsessed with keeping their Snapstreaks alive.

In your settings, you can choose to let anyone send you messages (if they know your username). You can also change whether you want your Story to be visible to anyone who adds you, or only people you add back. The "Custom" setting lets you block specific people from seeing your Story (but they can still message you directly).

In your settings, you can choose to let anyone send you messages (if they know your username). You can also change whether you want your Story to be visible to anyone who adds you, or only people you add back. The "Custom" setting lets you block specific people from seeing your Story (but they can still message you directly).
Tech Insider

 

Snapchat doesn't notify you when someone unfriends you, but you can always check by looking for their Snapscore, which sits next to their username. If it's not visible, they don't follow you.

Snapchat doesn't notify you when someone unfriends you, but you can always check by looking for their Snapscore, which sits next to their username. If it's not visible, they don't follow you.
Tech Insider

 

No service? No problem. You can shoot snaps without an internet connection and send them later when you get back online.

No service? No problem. You can shoot snaps without an internet connection and send them later when you get back online.
Tech Insider

You can save all your snaps to Memories, which you can find by swiping down from the Snapchat camera. There's a separate "My Eyes Only" section in Memories for snaps you don't want anyone else to see.

You can save all your snaps to Memories, which you can find by swiping down from the Snapchat camera. There's a separate "My Eyes Only" section in Memories for snaps you don't want anyone else to see.
Snap

Your Trophy Case is visible above your Snapcode. You unlock trophies as you complete certain activities in the app, like sending a certain number of snaps using video zoom.

Your Trophy Case is visible above your Snapcode. You unlock trophies as you complete certain activities in the app, like sending a certain number of snaps using video zoom.
Screenshot

 

With the search feature, you can look up a particular contact, find the friends you talk to the most, or search for a specific event in crowdsourced stories no matter where you are in the app. Just tap on "Search" from the top of the screen.

With the search feature, you can look up a particular contact, find the friends you talk to the most, or search for a specific event in crowdsourced stories no matter where you are in the app. Just tap on "Search" from the top of the screen.
Snap

 

Not all conversations in Snapchat have to disappear. If you tap and hold on a chat bubble, you can save it for later. The next time you open the conversation, scroll up and you'll see what you saved. If you want to reset it so that it will disappear, tap and hold again. (When you save something, the app will notify the person you're chatting with).

Not all conversations in Snapchat have to disappear. If you tap and hold on a chat bubble, you can save it for later. The next time you open the conversation, scroll up and you'll see what you saved. If you want to reset it so that it will disappear, tap and hold again. (When you save something, the app will notify the person you're chatting with).
Screenshot

You can search for stickers in a chat conversation with keywords. Just type a keyword, like "wow," love," or "dope" and tap the sticker button.

You can search for stickers in a chat conversation with keywords. Just type a keyword, like "wow," love," or "dope" and tap the sticker button.
Screenshot

Snapchat supports group chats. Just select multiple people from your contacts when you're sending a message. You can name a group too.

Snapchat supports group chats. Just select multiple people from your contacts when you're sending a message. You can name a group too.
Snap

 

If you want a friend's name to show up differently in your contact list, just edit it.

If you want a friend's name to show up differently in your contact list, just edit it.
Tech Insider

If there's a publisher story you want to stop seeing, you can hide it from Snapchat by tapping and holding.

If there's a publisher story you want to stop seeing, you can hide it from Snapchat by tapping and holding.
Screenshot

 

There's a way to record video in Snapchat without any hands...

There's a way to record video in Snapchat without any hands...
Tech Insider
Source: This article was published businessinsider.com By Alex Heath
Categorized in Others

Snapchat Stories kicked off a new trend for listing friends that have viewed your updates / Getty

LinkedIn is probably the most generous social network of them all for online lurkers

Lots of us would love to know which of our friends and connections are secretly looking at our social media updates without engaging with them but, more often than not, networks deliberately make this information either difficult or impossible to access.

Users can openly express interest with likes, comments and retweets, but we’ll always be curious about the unknown. 

Fortunately, there are a number of straightforward ways to dig up telltale “stalking” signs across the biggest social networks, with some providing a little more insight than others.

 

 

Facebook

The sheer number of dodgy-looking ‘Who Viewed My Profile?’ type apps that are available to download show just how desperate a lot of Facebook users are to identify potential secret admirers. 

While the site doesn’t allow you to find out who’s visited your profile, it keeps track of the friends who’ve checked out your ephemeral Facebook Stories updates, gathering their names in a list that only you can see.

Assuming that your privacy settings allow people to follow you, you can find a complete list of the people who don't want to be your friend but do want to know what you get up to by clicking the Friends tab on your profile and selecting Followers. 

Somewhat unnervingly, Facebook also allows users to create secret lists of friends. As of yet there’s no way to find out if you’re on somebody’s list, but if you are, its creator will get a notification each time you post something.  

Twitter

As a social network built more heavily around news and opinions rather than personal pictures and activities, Twitter-stalking doesn’t appear to be quite as much of a thing.   

There’s still a way to find out more information about who’s viewing your updates, but it’s not particularly precise. 

The microblogging site’s Analytics Dashboard offers up a number of useful insights, including tweet impressions, link clicks, detail expands and the gender, location, age and interests of the people interacting with your posts, but you’re ultimately unlikely to identify a stalker this way.   

Instagram

As is the case with Facebook, it’s Instagram’s Stories feature that gives the game away. It works in a similar manner, to Facebook Stories listing the names of the people who’ve viewed your 24-hour posts.

However, making your account public allows people who don’t follow you to watch your Instagram Stories posts too. Only in their case, you’ll know that they went out of their way to see what you've been getting up to. Just like your friends, their names will be included in a list that only you can see. 

 

Making your account private will cut off Stories access for non-followers, and you can also hide your Story from people who actually do follow you.

Snapchat

As most people are aware, both Facebook Stories and Instagram Stories are ripped from Snapchat, which has something of a reputation for being one of the raciest social networks.

Snapchat Stories kicked off the trend for displaying all of the friends that have viewed your pictures and videos, but it goes a step further by also notifying you when any of them screenshot your updates. 

LinkedIn

At the opposite end of the spectrum is LinkedIn, but the professional network is arguably the most generous of the bunch for online stalkers. ‘Who’s Viewed Your Profile’ is a core feature, with the site notifying you whenever a fellow user visits your page, and vice versa.

However, you can't view the names of members who've chosen to visit your profile in private mode, even if you’ve paid for a Premium account.

 

You can try to turn the tables on your stalkers – without coughing up for advanced features – by selecting Anonymous LinkedIn Member under Profile Viewing Options in the privacy menu, though this also hides the identity of every single person who visits your profile.

Source : This article was published independent.co.uk By AATIF SULLEYMAN

Categorized in Social

When a journalist gets their first job, or switches role to a new area or specialism, they need to quickly work out where to find useful leads. This often involves the use of feeds, email alerts, and social networks. In this post I’m going to explain a range of search techniques for finding useful sources across a range of platforms.

Search techniques for finding news and blog sources

Let’s get the obvious things out of the way first, starting with Google.

Aside from the main search engine, remember that there’s a specific News search option. Within that, you can also specify you want to search within blogs.

google-blog-search

But what about all those local websites and blogs that aren’t listed on Google News? Try using a normal Google search with site:blogspot.com or site:wix.com and your particular keywords to limit results to those hosted on Blogger or Wix.

If you are looking for a place which also exists elsewhere (such as Cambridge, Massachusetts or Birmigham, Alabama), use Search tools to specify you only want results from your country. This isn’t perfect: it will still include wrong results and exclude right ones, but it’s worth trying.

Search tools: specify country

You can also exclude irrelevant results by using the minus operator immediately before keywords in results you want to exclude, e.g. Birmingham -Alabama or Cambridge -Massachusetts

Finding email newsletters in your field

You can search for email newsletters by using your keyword with intitle:subscribe andintitle:email or intitle:newsletter.

Search box: birmingham intitle:subscribe intitle:email

Use an RSS reader instead of email alerts

RSS readers are much easier to read than email alerts: these pull in a range of feeds into one place. Widely used RSS readers include FeedlyNetvibes (where you can share or publish dashboards) and Flipboard (which gives you a magazine-like interface).If you think social media has taken over the role of RSS readers, you aren’t using RSS as much as you could. Here are some examples which you won’t find on social media…

You can get updated on new results by using Google Alerts. Use this on Chrome and you should be able to choose to receive results by email or by RSS.

WordPress has its own search engine, and results can be subscribed to using RSS so you get updated whenever a new post is published mentioning your keyword. Look for the ‘related topics’  box on the right, too: this links to tag pages on WordPress which are also useful.

wordpress search results

Look out for other places where you can find RSS feeds or email alerts for new search results For example TheyWorkForYou’s search page and WhatDoTheyKnow provide both for what MPs are saying and FOI requests respectively.

Consultation websites also typically offer RSS feeds: Transport for London’s has separate feeds for forthcoming, open, and closed consultations, but it will also give you a feed for searches.Here’s their guide to using RSS. Most government departments and local councils use the same system: here’s Leicester’s and here’s DEFRA’s.

The Gov.uk website’s Publications section also offers both RSS feeds and email alerts for new results matching any search you conduct.

Finding events in your area

Meetup, Eventbrite and Lanyrd are all useful for finding events in a particular area.

Meetup is good for regular and more informal events. You can search by location and radius, and get a calendar of upcoming events that meet your criteria.

meetup calendar view

Use the calendar view on Meetup to see upcoming events in your area

Joining a meetup group doesn’t mean you have to attend any – it’s more like joining a group on Facebook. The more you join, the more Meetup will suggest to you.

You can get an RSS feed of meetups you’ve signed up to, and you can add any individual meetup URL to an RSS reader to get an RSS feed of that meetup group’s updates. But you can’t get RSS feeds for areas or searches.

You can subscribe to emails on Meetup about groups you’ve joined, and to be alerted to new groups which may be of interest. New groups being set up is of course often a news story in itself, and an excuse to contact the organiser to interview them about it.

Eventbrite tends to be used for less regular events but also bigger ones. Again you can search by location and get a calendar of forthcoming events (remember to sort by date, not relevance).eventbrite birmingham events

Each event on Eventbrite has an organiser. Click on their profile to see more events. Sadly Eventbrite doesn’t seem to have any RSS feeds but there does appear to be a workaround using Zapier.

Lanyrd, which is owned by Eventbrite, is useful for finding conferences. You can search by keyword, and you can also try to find the URL for particular locations. This tends to begin withlanyrd.com/places/ followed by a place name, for example lanyrd.com/places/liverpool.

lanyrd events in Birmingham

Usefully, places on Lanyrd do have their own RSS feed, so you can receive updates on all events in that location on an RSS reader. You can also add them directly to your calendar. Both options are in the right hand column.The site also has a speaker directory, useful for finding experts in a particular field.

Your own specialist or local search engine

If you need to regularly search within a particular group of sites, consider setting up a personalised search engine using Google Custom Search.For example: you might make a list of local public body websites such as those for all local hospitals, the police and fire services, and local authority.

Reddit

Chances are that Reddit has a number of forums related to the area you’re interested in. For example there are two Birmingham subreddits (r/brum and r/Birmingham) but also subreddits for local football teams and universities. All will have RSS feeds that can be added to an RSS reader.

Using Facebook lists to create multiple newsfeed channels

Most people know about Twitter lists, but fewer people know you can create lists in Facebook.

Like Twitter lists, these can be useful for following a specific group of people (for example those in a particular industry, organisation or area) and ensuring you can check those updates regularly: remember that most updates from your connections are never shown in your news feed, so this is a way of taking control.

facebook-friends-lists

Remember to bookmark your friends list once you’ve created it, as otherwise you’ll still have to access it through the Friends menu in Facebook.

Finding people on Facebook based on location or employer

Now, how do you find those people to add to your Facebook lists? If you go to Facebook’s friend requests page you will see a series of search boxes on the right hand side. These allow you to search for people by various criteria, but the most useful are where they live now and their current employer. Look for people who live and work in relevant areas.

facebook friends search boxes

Finding useful pages and groups for journalists on Facebook: Graph Search

How do you find relevant pages and groups on Facebook? Facebook’s Graph Search allows you to identify groups and pages liked or joined by people who live in a particular area, or who have liked or joined other pages or groups.

That sounds complicated as a sentence, so here’s a picture which should be a lot clearer:

Pages liked by people who live in Birmingham

To do this you need to conduct a search in Facebook using a particular sentence structure.

If you type pages liked by people who live in and then start typing a location, Facebook should start to suggest locations that it recognises. Choose the one you mean and Facebook should show your pages that match.

By default results are shown across all types of results (people, groups, pages). So make sure  that you switch to the Pages tab to see all the results.

Another phrase is pages liked by people who like followed by the name of a page. Again, start typing that name and then select one that Facebook suggests.

pages liked by people who like Aston Villa

To find groups use the phrase Groups joined by people who joined, followed by the name of a relevant group. You can also use Groups joined by people who liked, followed by the name of a relevant page, or Groups joined by people who live in followed by a location.

People joined by people who joined Birmingham Freshers 2016

LinkedIn for journalists

LinkedIn has a number of useful features for journalists. One of these is the ability to search specifically for companies. First, make sure you select Companies from the drop-down menu to the left of the search box, then press enter (don’t type any criteria):

Select the Companies option from the drop down menu

 

You’ll get some initial search results for all companies on LinkedIn. You can now filter those results further by using the Location option on the left. Click + Add and start typing your location until the right one appears to select.

linkedin-company-search-by-location

Use the Companies filter and set the Location filter to get companies near you

It is generally not good practice to send contact requests to individuals on LinkedIn unless you know them. However, as you do build your personal contacts it is useful to add them on LinkedIn because you can choose to receive updates when your contacts are mentioned online:

LinkedIn: Connections in the news

Instagram

It’s easy to underestimate Instagram, but many people find it easier or more natural to use than text-based social networks. It may be the first place that someone shares a newsworthy image or experience.

Obviously the primary way of navigating Instagram is through hashtags. These can be searched on the app, but you can also browse them online by adding your tag to the end of the URLinstagram.com/explore/tags/ e.g. instagram.com/explore/tags/manchester

 

A second way of finding useful accounts, however, is geotagging. A much higher proportion of instagram updates are geotagged compared to posts on other social media platforms.Worldcam allows you to find updates – and therefore users – by location.

instagram-search

Snapchat

Snapchat is another social platform which is being used by an increasingly broader range of people, including politicians and celebrities. I’ve written previously about 5 techniques for finding people on Snapchat here.

Twitter search: snapchat followed by the list name

Twitter

I’ve probably written more about finding people on Twitter, and managing Twitter feeds, than any other social platform. Here are a selection of previous posts covering that:

Source : https://onlinejournalismblog.com

Categorized in Search Techniques

Don’t have a pair of Google Glass? Been waiting for sunglasses with a camera in them? Look no further than Snapchat- or rather, Snap Inc., (more on the name change later).

The new glasses, named Spectacles, are sunglasses with an integrated video camera.

According to Snap Inc., the company has created one of the smallest wireless video cameras in the world, capable of taking a day’s worth of Snaps on a single charge.

Spectacles work by connecting directly to Snapchat via Bluetooth or Wi-Fi and transferring users’ images and video directly into the app in a brand new circular video format.

Circular video plays full screen on any device, in any orientation, and is said to capture the human perspective with a 115-degree field of view.

Running around $130USD, the sunglasses/camera come in 3 different colors, and according to the company, they will go on sale via a limited supply sometime this fall. Stay tuned.


snapchat.jpeg

So, what about the name change? It’s something that happened back on September 24th 2016..

On this day, Snapchat announced that it was formerly changing its name to Snap Inc.

According to a release put out on their blog, Snapchat no longer has just one product- Snapchats- but others, including this new product, Spectacles, necessitating the name change.

Snap Inc., a Los Angeles company, is valued at US$18 billion and is said be changing its name in reflection of its “larger ambitions”.

Source : http://www.digitalhome.ca/

Categorized in Others

It’s no secret that social media is a global phenomenon. But, with so many of these online communication tools that do a variety of tasks, it’s easy to get overwhelmed.

If you’re just starting out with social media and need some help in order to grow your personal presence, here is the best way to figure out which network is right for you and how to accomplish that goal.

Know your networks

There are a lot of social networks out there. Figuring which platform to use can get intimidating. So, the first place to start is to get a general understanding of the most popular social media sites.

  • Facebook shouldn’t need an introduction. With more than 1.59 billion monthly active users in the world, this is the social network. Since almost everyone has a Facebook account, it’s a great medium for anyone to connect and share information with others.YouTube has a billion users. Don't count this search engine out because you haven't figured out how to market on this site yet. Acquired by Google in 2006, and the fifth most popular social site, it focuses on video content of almost every type.Twitter is the second-most-popular social media site with around 320 million active monthly users. Twitter is unique because users can only use 140 characters for their posts. This makes it an excellent platform for breaking news and sharing links.LinkedIn is the most popular professional networking site in the world. If you want to advance your career or network with industry professionals, you have to create a LinkedIn profile. This is more business oriented and professional.Believe it or not, Google+ has over 418 active million users. Having a profile allows people to easily locate you if they conduct a search inquiry on the most popular search engine in the world.Pinterest allows users to create bulletin boards, so it’s perfect for creating and sharing visual content like crafts and recipes. This community is filled with passionate women (primarily) that are very crafty.
  • Instagram is another social network that focuses on visual content. It’s owned by Facebook, so it’s not surprising that 95% of its 400 million users share their content on Facebook as well. People spend a surprising amount of time on this platform.
  • Tumblr is essentially a microblog network where users share content ranging from quotes to videos. It's very popular.
  • Flickr is yet another platform where you can share photos and videos. It’s been found that 1 million images are shared daily. If you're a photographer, you need to be here as well as several other niche photography sites.
  • Reddit is a social and entertainment network where users can ask questions and share links. Users actually vote on submissions, so this determines the popularity of the precise content on the site.
  • Snapchat has become one of the most-buzzed about networks around. It’s simply an image messaging app where photos disappear seconds after opened by the recipient.
  • WhatsApp is an extremely popular messaging app, at present, that allows you to send texts, images and videos to other users.
  • Quora is a question-and-answer website with more than 80 million monthly unique visitors. This is great because you can get answers to questions that can't necessarily be found online.
  • Vine lets users share 6-second video clips with each other. Share it on Twitter and your views will skyrocket.
  • Periscope is a live-streaming app that was acquired by Twitter. Though there are not a ton of fans live daily, those that are live are very passionate.
  • StumbleUpon is a discovery engine that discovers and recommends content for its 25 million users.
  • Medium has been one that I've recently been working on. I was able to get over 55k followers to my personal brand in a matter of months by publishing good content.

 

At the very least, you should start out with the big four - Facebook, Twitter, LinkedIn, and Google+. Having a profile on these sites is crucial in establishing your personal presence.

After that, consider your niche. For example, if you enjoy cooking, then visual platforms like Instagram and Pinterest are recommended.

Also keep in mind that there are hundreds of other niche social networks. Do a little homework and find the sites that will tap into your interests and hobbies. Also, make sure you're using the right tools to help you best work with each network.

Figure out what you want to get out of social media

Next, you will want to ask yourself, “What do I want and expect to get out of my Social Media efforts?”

This will guide you in determining which social media networks you should join. If you merely want to stay in-touch with friends and family, then Facebook is essential. If you want to keep up with the latest news and trends then Twitter, Reddit, and StumbleUpon deserve your attention. If you want to network with like-minded individuals, then selecting a niche site based on your interests and activities is the way to go, such as the above cooking example.

Where are your connections hanging out?

After determining what you want to get out of social media, you also have to consider where your connections are spending their time.

In the business word, you probably would have to conduct a lot of research to determine this. For you personally, knowing where your audience spends most of their time is based on common sense and your interests.

For my personal invoicing company, I've found that the majority of my followers are on Twitter and Medium. When I was just a freelancer, it was very different.

 

Until you teach your elder family members the ins, outs, and benefits, of Snapchat - understand that it takes a little while for them to "get it." You, yourself, will probably have to sign them up for their Snapchat account, and it is not feasible for you to do this "setup" for the entire world. But, it’s a safe bet that this demographic is on Facebook. So if you’re goal was to keep in-touch with these family members, then it wouldn’t make sense to devote a whole lot of time on Snapchat until they catch on.

If you enjoy photography as a hobby, then the visual platforms like Instagram, Pinterest, and Flickr are the places where other photographers or fans are going to be spending most of their time.

What are your resources?

Updating your Facebook or Twitter account doesn’t take a whole of time or money. Creating a YouTube video, however, requires you to film a video, edit it, and post it to the site. While everyone has a camera on the phones these days, it requires more time and resources. If those are in limited supply, then it may be advisable that you stay away from those type of networks.

Grow your online presence

Now that you’ve narrowed down your list of social networks, it’s time to create your create and start growing your presence by following these types:

  • Optimize your account by including a real photo of yourself, writing a profile description that describes who you are, and include a link to your website or blog if you have one.
  • Get to know the community. Follow popular users so that you can learn the ropes and jargon. (note: influencers aren't made overnight)
  • Become an active member of the community by sharing awesome content and following others.
  • Learn to become an influencer in your newly found community.
  • Always be genuine, authentic, and positive.

 

Source : http://mashable.com/2016/08/26/which-social-network-is-right-for-your-personal-presence/#.FTt4Uo9Taq1

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Association of Internet Research Specialists is the world's leading community for the Internet Research Specialist and provide a Unified Platform that delivers, Education, Training and Certification for Online Research.

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