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Google’s television streaming service is finally online.

The search giant said that its YouTube TV service is available in five metropolitan areas: New York, Los Angeles, San Francisco Bay Area, Chicago, and Philadelphia.

Categorized in Social

It made too much sense to not have existed already. But the waiting game is over — YouTube TV is finally here. Television, as we've always known it, will cease to exist.

On Wednesday Alphabet (GOOGL) subsidiary Google's new television experience launched in major metro markets such as New York, Los Angeles, San Francisco, offering cord-cutters a bundle of live programming at $35 per month. And more cities will soon become eligible. What does this mean? The rate of cord-cutting, referring to cable/satellite subscribers who cancelling their bloated TV services in favor of “skinny bundles,” is about to accelerate.

YouTube’s package consists of more than 50 channels, including major sports networks such as Disney’s (DIS) ESPN, Fox Sports from FOX (FOX), along with and Comcast’s (CMCSA) SportsNet. Combined with a host of premium broadcast channels such as Disney Channel, Bravo, MSNBC, and Fox News, YouTube TV carries a big punch.

Notably, the service — at $35/month — falls in line with offerings from AT&T's (T) DirecTV Now and Sling TV from Dish Network (DISH). When considering the recent arrival of PlayStation Vue from Sony (SNE) and Hulu, which plans to launch its own skinny offering later this year, the competition will be intense. And this doesn’t even include Apple (AAPL), which is often regarded as the next major TV entrant.

Where YouTube TV may stand out, however, is the fact that it offers a cloud DVR, which Google says offers unlimited storage. The service, which allows six accounts per household — higher than Netflix (NFLX) — not only features customized DVR storage, but also allows for three simultaneous streams per household. Another distinct advantage could be with YouTube’s channel offerings, which includes CBS (CBS) — the top-rated network on television. CBS is not available on either DirecTV Now or Sling TV.

Likewise, YouTube TV will soon offer AMC networks (AMCX) — home to top-rated shows such as The Walking Dead and Better Call Saul. For consumers who insists on having more choices without being held ransom to bloated channels they pay for (but don't watch), YouTube TV could be a viable option. And for those who crave technology with their TV-watching experience, Google’s massive cloud storage feature and the ability to stream shows across multiple devices will be tough to match, especially with Android dominating the smartphone OS market with a 90% share.

Meanwhile, the likes of Charter Communications (CHTR), which recently merged with Time Warner and other cable/satellite TV providers such as Comcast, Dish Network and DirecTV should be terrified. With YouTube already boasting more than 1 billion users worldwide, which amounts to about one-third of all internet users, it was already a force to be reckoned with. And YouTube TV is just the horror scenario they expected, but can’t turn off.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

Source : nasdaq.com

Categorized in Search Engine

YouTube is going to start selling TV today. At least to people who live in New York, Los Angeles, San Francisco and two other cities.

This is the 50-plus channels, $35-a-month service YouTube announced in February. The one major update since then: It will be adding channels from AMC Networks, including BBC America and IFC.

That makes AMC the only pure-play cable programmer in the bundle; the rest of the networks in the package are either broadcasters (CBS) or owned by broadcasters (ABC/Disney’s ESPN).

I haven’t played with YouTube TV yet, though it has a 30-day free trial, so I’ll noodle around with it over the next few days.

I assume, since the people who work at YouTube and Google are smart, it will be a pretty slick piece of software.

I also assume that it will work, more or less, like the other internet TV systems that have launched in the past couple years: It’s an updated interface on top of a fairly traditional bundle of TV channels.

Can you hear the ennui in my typing? It’s partly because I’m sick. (Sorry for the overshare!) But it’s also because these internet TV packages, which seemed ground-breaking and/or impossible just a few years ago, now seem pretty ho-hum. They’re all basically delivering the same thing, with slight tweaks for pricing and channel lineups.

And it’s really because I have yet to get the sense that regular people actually want this stuff.

Some people do: Sling et al have likely rounded up at least one million subscribers, which isn’t nothing.

But the more I see of these packages, the more I see the traditional TV business trying to stave off cord-cutting/cord-nevering by selling the same packages people aren’t buying already, with new wrappers.

I know why the TV Industrial Complex wants these things: They think they can sell people on the notion of flexibility and a slight cost savings (remember that when you pay $35 for YouTube TV, you still need to pay another $50 or more for broadband, likely delivered by Comcast*, Charter or some other pay TV company you say you hate) without fundamentally disrupting their business.

Doubt it.

Which doesn’t mean I don’t want these folks to try. I’m certainly up for new ways to access traditional TV. (Hulu, which is launching its own pay TV bundle this spring, has done away with the standard cable TV grid, which sounds like a nothingburger unless you’re an old like me and are used to finding TV that way.)

And at a bare minimum, the fact that internet TV isn’t geographically constrained, like traditional pay TV is, is worth applauding.

It means that instead of a choice of one or two TV providers, you now have a half-dozen or more, which means that they will gradually be forced to distinguish themselves based on price and selection.

That’s good!

But it’s not mind-blowing. So forgive me if I’m not doing cartwheels about this stuff. Also, does anyone have any green tea?

*Comcast’s NBCUniversal is an investor in Vox Media, which owns this site.

Source : recode.net

Categorized in Social

At the end of 2016, YouTube suddenly changed its algorithm for calculating and presenting videos to viewers, leaving many popular creators to protest the change and label it as damaging to YouTubers everywhere.

YouTube’s new algorithm is just a sign of changing viewing habits and YouTube’s plan to reinvent itself. Contrary to the majority opinion, the algorithm change was necessary and is beneficial to small YouTubers.

This algorithm is responsible for what videos show up in the suggested tab beside the video a user’s currently watching and what’s on the trending tab. The algorithm deals with what videos are shown to a viewer compared to another video.

Many YouTubers such as pewdiepie and JackSepticEye said the new algorithm is killing their channels. They’ve claimed their videos are not being viewed as much as they used to be and that people are being randomly unsubscribed from their channels.

The algorithm does have major problems. Watch time is now the primary method for calculating what videos are displayed to viewers. Longer videos now do better on YouTube than shorter videos, but this doesn’t mean short videos don’t get views. Watch time isn’t a good, reliable factor for promoting certain videos.

Another issue is the Trending tab, which appears to be broken following the update. Whereas it previously showcased recent viral videos and up-and-coming videos, it now shows many videos from popular TV shows like NBC’s Today. These videos often have fewer views than new videos that aren’t on the Trending tab.

Despite the hate this new algorithm receives, it’s actually a good tool that smaller, unrecognized YouTubers can use to their advantage.

It all comes down to metadata, the behind-the-scenes information an uploader has to provide YouTube with when they upload their videos. This includes a video’s title, description, tags, thumbnail and playlists.

The platform is known for clickbait. This method works, but the algorithm works differently.

Large, established YouTube channels have fallen into the habit of promoting their new videos with clickbait and flashy thumbnails that don’t really have to do with the majority of that video’s content. They rely on their subscriber base to have notifications turned on or to arrive on their video watch page through a link on social media. That isn’t how it works anymore.

Large channels might be losing subscribers and getting fewer views because they aren’t adapting to the metadata system.

Using relevant tags and titles will allow YouTube to learn what a video is about. YouTube can then share the video as a recommendation to those looking for similar videos. Tagging videos with good search terms helps to get a video displayed higher on search results, which can lead to more views.

YouTuber Roberto Blake made a video detailing how creators can use good tags to get more views, even with the new algorithm.

“If you don’t know how to properly tag YouTube videos for search and discovery, then YouTube will have a harder time promoting your videos to new viewers and even to your subscribers based on what else they’ve watched,” Blake said in the video’s description.

YouTube is a search engine. Creators who understand this will have their videos rank higher and get more views if that particular topic is being search frequently. Making videos about trending topics will get more views than videos about the uploader’s life.

Just because a majority of YouTubers are calling out the new algorithm and complaining about losing views and subscribers doesn’t mean the algorithm is bad. It’s a flawed system that needs to be changed, but when it’s used correctly, success can still be found.

As long as these big YouTubers continue to blame the platform for their channels’ shortcomings, small YouTubers can grow by using good tags and understanding how to use the system.

Author : Chase Charaba

Source : http://www.puyalluppost.com/youtube-algorithm.htm/

Categorized in Social

Unskippable 30-second video ads will fade to black for good on YouTube in 2018. YouTube has officially announced the end of this hated format.

“We’re committed to providing a better ads experience for users online. As part of that, we’ve decided to stop supporting 30-second unskippable ads as of 2018 and focus instead on formats that work well for both users and advertisers,” according to a statement from a YouTube spokesperson.

It would be hard to find too many YouTube users outside of the marketing industry who will mourn the loss of the unskippable 30-second ad. Everyone wants to watch the free content they came to see quickly and without interruption. Quite a few people who have been “forced” to watch the 30 seconds ad have decided to say “screw it” and leave.

If given a skip button, you know the great majority of YouTube viewers would hit it. In fact, people have become trained to skip skippable ads, according to 76 percent of consumers who were surveyed by IPG Mediabrands.

Most (if not all) users find those unskippable YouTube ads frustrating and annoying. It truly does create a bad experience for viewers.

Another type of non-skippable ad unit introduced last April, called Bumper ads, will continue to appear on YouTube. These shorter video ads last for just six seconds.

YouTube advertisers will also still be able to run campaigns with 20-second non-skippable video ads. Or advertisers can opt for skippable ads, where advertisers are only charged whenever someone watches the entire video ad.

Author : Danny Goodwin

Source : https://www.searchenginejournal.com/youtube-kills-unskippable-30-second-video-ads/186541/

Categorized in Social

YouTube fans may soon see an end to irritating unstoppable adverts interrupting their videos.

Google, which owns the world’s most popular video site, has said it will soon stop including 30-second adverts or promo videos that currently show up whenever a user starts viewing.

The company says that the move will help make using YouTube more entertaining and engaging for customers - but unfortunately there’s one crucial caveat to Google’s announcement.

That’s because the move won’t be introduced until 2018, leaving YouTube users with at least ten more months of having to endure unskippable videos.

Google told Campaign that from 2018, it will instead look to focus on other commercial formats that will provide a better ads experience for users online. 

“As part of that, we’ve decided to stop supporting 30-second unskippable ads as of 2018 and focus instead on formats that work well for both users and advertisers,” a Google spokesperson said in a statement.

youtube home page video adverts stoppedGETTY

YouTube says it will look to change it advertising policies in 2018

However there’s no on whether the decision will affect other intrusive and annoying YouTube advertising tactics that users currently still have to suffer through.

As well as the 30-second advert format, YouTube also currently displays ads in 15 and 20 second versions.

It also shows longer-length “bumper” adverts that take up just five or six second, which will likely become a more common presence on the site after the change.n

The news comes shortly after Facebook announced that .

The "mid-roll" ads will begin once a user has been viewing the content for more than 20 seconds.

Facebook hasn't yet confirmed when this change will come in to force, and how long the adverts will be, but it’s likely  to be a similar length to YouTube’s current format.

Facebook has enjoyed a huge rise in advertising revenues in recent years after it greatly expanded its video hosting capabilities.

Last year the social network was racking up a staggering 100 million hours of video playback per day, with a large proportion of posts now featuring a video.

Author : MICHAEL MOORE

Source : http://www.express.co.uk/life-style/science-technology/769057/youtube-unskippable-preview-adverts-stopped-google-ad-spam

Categorized in Social

The internet is a hectic place and at any given moment millions of people are searching, tweeting and emailing all at once.

Internet Live Stats created a live map that shows exactly how much activity is happening around the globe –down to the second.

Every second more than 54,000 Google searchers are conducted, 7,000 some Tweets are shared and more than 2 million emails are sent -67 percent of which are deemed spam. 

Internet Live Stats has created a live map that shows exactly how much activity is happening throughout the globe –down to the second. Every second more than 54,000 Google searchers are conducted, 7,000 some Tweets are shared and more than 2 million emails are sent --67 percent of them are deemed spam 

WHAT ARE THE INTERNET STATS? 

About 6,000 to 7,000 tweets are shared every second which equals to more than 350,000 every minute, 500 million per day and around 200 billion tweets every year.

Every second 729 photos are uploaded to Instagram, 125,406 videos are viewed on YouTube and 2,177 calls are made via Skype.

And at any given second there are 20,00 people on Facebook and during this time five more people open an account.

On Reddit, Alexa revealed that every second 286 votes are cast and 23 comments posted.

Google will received more than 3 billion searches, which averages to the 54,000 queries a second – that is over 90 billion each month and about 1.2 trillion a year worldwide.

Netflix reports it has 81 million users across the globe that binge some 1,450 hours of TV shows and moves each second.

And about 41 percent of its members pull something up to watch on the platform every day.

Although one second doesn't seem like much in the real world, it means quite a lot on the internet.

About 46.1 percent of the world is online, which is about 3.4 billion people – although there are still 4 billion people without access to the internet.

But compare this number to about five years ago, when there was just 31.8 percent surfing the web in the world, and we can image how much the worldwide web is growing.

About 6,000 to 7,000 tweets are shared every second which equals to more than 350,000 every minute, 500 million per day and around 200 billion tweets every year. 

The first tweet hit the internet on March 21, 2006 and it wasn’t until 2009 did the firm reach its billionth tweet.

Now it takes less than two days for one billion tweets to be sent. 

On any given day, Google will received more than 3 billion searches, which averages to the 54,000 queries a second – that is over 90 billion each month and about 1.2 trillion a year worldwide.

When the search giant first debuted in 1998, it was only serving 10,000 search queries each day.

Flash-forward to 2006 and that was the amount it served in one second.

Author : STACY LIBERATORE

Source : http://www.dailymail.co.uk/sciencetech/article-3662925/What-happens-internet-second-54-907-Google-searches-7-252-tweets-125-406-YouTube-video-views-2-501-018-emails-sent.html

Categorized in Search Engine

Bing's video search has a fresh new coat of paint, and it's a vast improvement in both form and function.

Bing recently introduced a redesign to its video search layout to make it easier and faster to find the video you want. In addition to the new look, Bing video search has added new information for each result, such as the channel it comes from, the number of views it has, and upload date. The new redesign is also music-centric, with several additional features that appear only when you search for a song.

The new song-related features build on changes Bing made to music video search in late 2013. 

What’s new

At the center of the new Bing video search are larger thumbnail images on the results page, with the videos arranged in a straightforward grid as before. The number of videos per row changes based on your screen size. A 22-inch 1080p monitor will show you about six results, for example, while a 12.5-inch 1366-by-768 screen only gets four. Hover over a thumbnail image and, if the originating site allows it, you can watch a short preview as usual.

Underneath each thumbnail is where you’ll see the extra data, such as channel, number of views, and so on. Duration is also included, but that’s been a feature with Bing video search for some time.

The story behind the story: New looks, a focus on music, and more data for each result. It all adds up to Bing trying to become the best YouTube search engine available today. It includes videos from other sites such as Dailymotion and Vimeo, of course, but Bing’s results are dominated by YouTube since the Google-owned site is the preeminent place to watch videos online.

All about the song

uptownfunkbingvideo

Ads by Kiosked

Bing’s new song-specific video search.

Let’s say we searched for Uptown Funk by Mark Ronson, featuring Bruno Mars.

As with previous versions of Bing video search, you’ll see other songs by the artist with a small thumbnail image of the artist on a dark background at the top of the page. In the case of Uptown Funk, you see the top songs by Mark Ronson.

Below that, you see a large thumbnail for the top result, which in most cases should be the video for the song you’re looking for. If you hover over the large image, the video won’t give you a preview. Press play, however, and the video starts playing in full right on the results page. Next to the featured search result, you’ll see other results and below that a horizontal carousel of related artists, followed by more video results.

Overall, the new Bing video search is much nicer to look at than previous versions, adds more information, and far exceeds the search experience on standard Google, Google video, and YouTube searches. Give it a try on Bing.com/videos.

Author : Ian Paul

Source : http://www.pcworld.com/article/2938483/bings-new-video-search-puts-google-and-youtube-to-shame.html

 
Categorized in Search Engine

Our cast falls short on members but stays big on insight this week when Matt and Min join together to break down powerful information in the worlds of design and marketing. Together, they look at some more future trends, changes to Google search, and more!

  1. 2017’s Design Trends [1:45]
  2. YouTube in Google Search [10:20]
  3. Sourcing Your Content [12:05]

2017’s Design Trends

This week, Min revisits the 2017 trends to lay out some insight into the world of design, from an actual designer! Together, her and Matt look at popular trends from colors and layouts of websites, to navigation and user experience in just about everything!

  • “I’ve been seeing a lot of hype around conversational interfaces lately in the design world. People just want to feel like they’re really talking to someone.” -Min
  • “There’s also a big trend for websites to be smarter in predicting what their users want, think Amazon but in a lot of other websites.” -Min
  • “2017 is going to be a year of trying to make things easier for mobile users. Think UI and UX, little things like pulling the screen down to refresh it or simplified navigation” -Min
  • “Personally, I think virtual reality is going to have the biggest effect on design as a whole, it’s throwing so many designers for a loop.” -Min

YouTube in Google Search

Recently, someone discovered some changes to the mobile search results from Google that could have a huge impact on SEO in the future. To get a deeper look, Matt breaks down the changes and talks about what it could mean to the industry and businesses that want to utilize this powerful tool!

  • “As we all know, Google is the largest search engine but the second largest is actually YouTube.” -Matt
  • “A user found that when he searched certain things that videos from YouTube would be listed first and they would auto play like they do on Facebook.” -Matt
  • “By making videos auto-play without sound, it forces designers to edit text onto the videos that have dialogue or information share verbally.” -Matt

Sourcing Your Content

The number one question our host Matt gets asked when he’s talking with people about digital marketing is, where should you get your content from and how much of it should you curate? Matt takes some time to dive into just that, to answer all those questions so you don’t even need to ask!

  • “Personally, I like to adhere to a an 80/20 rule if you’re just starting out on social media. Post 80% of curated content and 20% of original content.” -Matt
  • “For small business who don’t have time to create lots of content, starting small is great until you’ve got a good que of built up material.” -Min
  • “It’s okay to update older content, just put in your sub header that you’ve updated it. Google likes it, your viewers like it, everyone likes it!” -Matt

 

 

Author: Matt Curtis
Source: http://www.business2community.com/podcasts/2017s-design-trends-youtube-google-search-sourcing-content-podcast-01758797#AwMw6U4Bjw36YX2F.97

 

 

The Pirate Bay, ExtraTorrent, Rarbg, 1337X, and YouTube-mp3 are among the websites cited on a new U.S. government hit list. The "Out-of-Cycle Review of Notorious Markets" by the United States Trade Representative (USTR) lists the popular websites among a larger group, which it cites as potentially promoting online piracy and other illegal activities.

The Pirate Bay Of Symbolic Importance

The report concedes that it is not accusing any of the listed sites as having violated the law, instead stating that it is only the intention of the report to promote worldwide action against the listed websites when legally appropriate. The list was compiled in large part based on input from industry sources, namely groups like the MPAA (Motion Picture Association Of America) and RIAA (Recording Industry Association Of America), and cites The Pirate Bay as having special significance.

"Despite enforcement actions around the world and drawn-out legal battles against its operators, The Pirate Bay is of symbolic importance as one of the longest-running and most vocal torrent sites for admittedly illegal downloads of movies, television, music, and other copyrighted content." the report concludes.

The Pirate Bay is also the top site of its kind in terms of traffic. It held that position for years until being relegated to number two as competitor Kickass Torrents overtook it in popularity until it was recently shut down in July by the U.S. government.

The report specifically cites the closure of Kickass Torrents and the following voluntary closure of meta torrent search engine, Torrentz, as positive developments since the 2015 report a year ago. Both of those sites have recently returned online, however, in new versions.

Focus On Stream Ripping

The report also dedicates a special section to stream ripping, describing it as "an emerging trend in digital copyright infringement that is increasingly causing substantial economic harm to music creators and undermining legitimate services."

For the first time ever, a specific stream ripping site is included on the government list, namely YouTube-mp3.org, the largest such site of its kind in the world and the subject of a recent lawsuit by the major music labels. Since that lawsuit, as we have reported, the site's stream ripping functions have been disabled by Google, although the process itself has not been determined to be illegal in the U.S.

Sites Mentioned

The complete list of websites mentioned in  the report, includes suspected counterfeit and e-commerce sites as well as file sharing and stream ripping domains.

Author:  James Geddes

Source:  http://www.techtimes.com/articles/189672/20161225/pirate-bay-extratorrent-rarbg-1337x-youtube-mp3-and-more-on-new-u-s-government-hit-list.htm

Categorized in Others
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