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Yext  helps businesses manage their presence on search and across the web; starting today, with the launch of Yext Answers, it’s also helping them provide a better experience on their own websites. “It lets any company with a website answer a question about their own brand in a Google-like e...
As always, when Google releases a new update to its search algorithm, it’s an exciting (and potentially scary) time for SEO. Google’s latest update, BERT, represents the biggest alteration to its search algorithm in the last five years. So, what does BERT do? Google says the BERT update means ...
GIPHY co-founder Alex Chung celebrated his company's ascent to being the second-largest search engine in the world Loz Blain/New Atlas The second biggest search engine in the world isn’t about words or information, it’s about body language and emotional expression, and you’re...
Search-engine giant says one in 10 queries (and some advertisements) will see improved results from algorithm change MOUNTAIN VIEW, Calif.—Google rarely talks about its secretive search algorithm. This week, the tech giant took a stab at transparency, unveiling changes that it says will surface...
Don't try to optimize for BERT, try to optimize your content for humans. Google introduced the BERT update to its Search ranking system last week. The addition of this new algorithm, designed to better understand what’s important in natural language queries, is a significant change. Google said...
Google said it is making the biggest change to its search algorithm in the past five years that, if successful, users might not be able to detect. The search giant on Friday announced a tweak to the software underlying its vaunted search engine that is meant to better interpret queries when writt...
In Summary Every time you use your Android device, access YouTube, Instagram or WhatsApp, even your internet provider is in on it - Big Brother is watching. A fraudster now has key information that could allow them access banking details, government accounts etc. According to Universi...
The BBC has made its international news website available via the Tor network, in a bid to thwart censorship attempts. The Tor browser is privacy-focused software used to access the dark web. The browser can obscure who is using it and what data is being accessed, which can help people avoid gove...
On a Google Webmaster Hangout someone asked about the role of H1s on a web page. John Mueller responded that heading tags were good for several reasons but they’re not a critical element. SEO and H1 Headings One of the top rules for Search Engine Optimization has long been adding keywords to you...
Friends, you're going to wish you were still making the scene with a magazine after reading this sentence: Google's web trackers are all up in your fap time and there's pretty much nothing (except maybe using a more secure browser like Firefox, read up on cybersecurity tips from the EFF, refusing t...
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