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Here’s why you need to start paying attention to Google Maps Timeline, an obscure Google feature you’ve probably never heard of. I went over to a friend’s house a few days ago. I arrived at 8:51 p.m. after a six-minute walk, and sat in the back yard until 10:11, a total of 80 minutes. I don...
Allo seems like a really amazing app, except that it is exactly what we’re building at StrollUp. At first, it felt really good and provided great validation. When Google wants to make what you are doing, you must be doing something right! It gives a good answer to all those who didn’t believe in...
Speech recognition technology has been around for more than half a decade, though the early uses of speech recognition — like voice dialing or desktop dictation — certainly don’t seem as sexy as today’s burgeoning virtual agents or smart home devices. If you’ve been following the speech r...
In a presentation at CMA’s Digital Breakfast, StoryScience founder Kohlben Vodden gave some fascinating insights into the science of what makes content shareable. What is a ‘share’? Many marketers, says Vodden, think of it as just a click. But inside the reader’s brain, there’s actually a...
Trying to remember were you've been? Google can help. If you opt into being tracked, Google can record where you've been through Google Maps and your Android phone. Everything is logged in an interactive map called your Timeline that's accessible through your Google account. Your Timeline can be u...
The Indian government recently refused to grant Google permission to cover India through Google Street View. The widely cited reason for this is security concerns, such as panoramic images available will aid terrorist attacks, and the sensitive areas such as nuclear establishments and defence areas ...
If you searched for "three white teenagers" on Google Images earlier this month, the result spat up shiny, happy people in droves – an R.E.M. ballad in JPG format. The images, mostly stock photos, displayed young Caucasian men and women laughing, holding sports equipment or caught whimsically mid-...
Security researchers have found that some of the wealthiest and most developed nations are at the greatest risk of hacks and cyberattacks -- in part because they have more unsecured systems connected to the internet. Security firm Rapid7 said in its latest research, published Monday, that many West...
If you think content strategy and content marketing are independent of each other, your content doesn’t stand a chance. Here is why: Content strategy vs. content marketing Yes, the two concepts are drastically different from each other, but understanding that you can’t successfully do one with...
The rules of the SEO game have changed over the years, but columnist Pratik Dholakiya has some solid strategies for increasing search visibility and authority that you can safely use in 2016. Improving your rankings isn’t as simple as it used to be. As businesses have become more invested in SEO,...

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