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Jennifer Levin

Jennifer Levin

Jenni is a very hard working Marketing Manager and oversees all marketing content initiatives, both internal and external, across multiple platforms and formats to drive membership sales, engagement, retention, leads and positive membership experiance.Jenni is an expert in all things related to content and channel optimization, AIRS objective consistency and implementation, segmentation and localization, analytics and meaningful measurement of AIRS deliverables to its members.The position collaborates with the departments of public relations, communications, marketing and customer service.

https://ca.linkedin.com/in/jeniferlevin
10
Oct

Even the internet can't believe what Trump said

Posted by on in Others
The Washington Post dropped a bombshell on Donald Trump Friday afternoon, releasing an audio recording in which the Republican presidential nominee uses lewd language when describing an interaction he had with an unnamed woman. The audio, which was recorded in 2005,... Continue reading
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23
Sep

Pretty much everyone on Facebook in India is a dude

Posted by on in Others
Though more Indians are increasingly coming online, they are pre-dominantly male. Of the 153 million Facebook users in India, only about 24 percent are women, according to UK consultancy We Are Social.    In comparison, Indonesia's sex ratio on Facebook stands at 41... Continue reading
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30
Aug

Android’s Founder Wants To Give The Internet A Body

Posted by on in Others
Smack in the center of Palo Alto, Calif., sits a huge warehouse featuring three-story ceilings and at least 15,000 square feet of open space. Standing as it does in the very zip code that gave birth to Google, Facebook, and HP,... Continue reading
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22
Aug

Google Loses Search Market Share ... to Yahoo?!

Posted by on in Market Research
A week and a half ago, we highlighted numbers from StatCounter that demonstrated that Google was losing market share to Bing. This made sense: Bing is a new search engine with heavy marketing and compelling features.   Numbers released by Nielsen... Continue reading
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16
May

Google Is Reportedly Building An Amazon Echo Rival

Posted by on in Search Engines
Google is said to be developing a product that would compete with Amazon’s Echo voice assistant, according to Recode. The gadget would look similar to Google’s OnHub wireless router, and would include Google’s search and voice recognition technology.   Google likely... Continue reading
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27
Oct

The 5 Basic Methods of Market Research

Posted by on in Market Research
While there are many ways to perform market research, most businesses use one or more of five basic methods: surveys, focus groups, personal interviews, observation, and field trials. The type of data you need and how much money you’re willing to... Continue reading
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29
Sep

The 4 Essential Research Strategies in Content Marketing

Posted by on in Market Research
Here are the 4 essential research strategies that will boost your content marketing and deliver relevant and valuable target audience messaging.  In the world of content marketing, strategy is king. The Content Marketing Institute's 2015 B2C Benchmark Report shows that 47 percent of... Continue reading
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