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Business Research

Business research is a field of practical study in which a company obtains data and analyzes it in order to better manage the company. Business research can include financial data, consumer feedback, product research and competitive analysis.


Consumers Trust Search Engines Over Friends, Brands When It Comes To Finding New Products

Posted by on in Business Research
The rise of intelligent search has major implications for local businesses. Approximately 80 percent of US internet users prefer to turn to a search engine to find or look up information about local businesses, according to research from the Local Search Association... Continue reading
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Do Your Research! 6 Reasons Why Research is So Important for Your Business

Posted by on in Business Research
When we think of research, we often think of analyzing scholarly information. However, if you’re involved in any kind of business operation, research will help you gather the necessary data for your industry to be successful. In fact, asking questions and... Continue reading
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Google brings 'intelligent search' to business users

Posted by on in Business Research
"Springboard" helps employees search through docs, contacts, Gmail and more. Google's new Springboard search may be aimed at companies, but it's just the kind of AI-powered tech that can trickle down to consumers. The search giant describes it as a sort of digital... Continue reading
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Will Businesses ‘Like’ Facebook at Work?

Posted by on in Business Research
Facebook has been working on an enterprise version of its platform for a couple of years. It will be introduced on October 10 in London. The immediate question, of course, is whether the platform will succeed. In the bigger picture, it... Continue reading
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Amazon Prime Video is going global next month to take on Netflix

Posted by on in Business Research
Until now, Amazon’s streaming video service has mostly been a nice add-on to sweeten the deal on its Prime subscription plan, which grants customers quicker shipping and other benefits for a recurring fee. It looks like it’s going to get a... Continue reading
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