fbpx

Industry News

  • Coronavirus pandemic has unleashed a wave of cyber attacks — here’s how to protect yourself

    Apr 5, 2020 | 12:00 pm

    Coronavirus pandemic has unleashed a wave of cyber attacks — here’s how to protect yourself While most of the world is trying to deal with the COVID-19 pandemic, it seems hackers are not on lockdown. Cyber criminals are trying to leverage the emergency by sending out “phishing” attacks that lure internet users to click on malicious links or files. This can allow the hackers to steal sensitive data or even take control of a user’s device and use it to direct further attacks. The last thing you want at a time like this is to become a victim of a cyber attack and maybe even lose your computer. But there some straightforward guidelines that should…[…]

    Read more...
  • 5 messaging tips to help brand marketers navigate the pitfalls of coronavirus

    Apr 5, 2020 | 08:58 am

    5 messaging tips to help brand marketers navigate the pitfalls of coronavirus Brands need to keep communicating, but sensitively and thoughtfully. In doing so, you could actually enhance your brand image by demonstrating empathy with what customers are going through. Audiences are glued to their devices and ready to engage. Here are a few practical tips.

    Read more...
  • Supermassive black holes: How did they grow so fast?

    Apr 5, 2020 | 07:00 am

    Supermassive black holes: How did they grow so fast? Whilst astronomers are fairly certain that supermassive black holes, billions of times more massive than our  Sun, dwell at the center of almost every galaxy in the Universe, they are still unsure how these cosmic monsters reach such tremendous sizes. The problem seems to be one of time, the Universe is 14 billion years old, and recent observations seem to confirm that such black holes were already present when it was just 800 million years old — thus in its relative infancy. How could these black holes have accrued so much matter to supermassive status in such a, relatively, short…[…]

    Read more...
  • Self-supervised learning is the future of AI

    Apr 5, 2020 | 00:00 am

    Self-supervised learning is the future of AI Despite the huge contributions of deep learning to the field of artificial intelligence, there’s something very wrong with it: It requires huge amounts of data. This is one thing that both the pioneers and critics of deep learning agree on. In fact, deep learning didn’t emerge as the leading AI technique until a few years ago because of the limited availability of useful data and the shortage of computing power to process that data. Reducing the data-dependency of deep learning is currently among the top priorities of AI researchers. In his keynote speech at the AAAI conference, computer scientist Yann LeCun discussed the limits of…[…]

    Read more...
  • The future of black hole images is bright

    Apr 4, 2020 | 10:03 am

    The future of black hole images is bright This month marks the first anniversary of the image of the environment directly surrounding the black hole at the center of the M87 galaxy —captured by the Event Horizon Telescope (EHT). In the twelve months since this spectacular achievement, researchers have not rested on their laurels. Several teams have been hard at work imagining and theorizing ways to build a better black hole image. Just this week, as that anniversary approaches, researchers have published a study that promises to both improve the imaging of black holes but also increase the amount of information that can be derived from such images.…[…]

    Read more...
  • If you’re at a professional crossroads, this software engineering training might help.

    Apr 4, 2020 | 06:00 am

    If you’re at a professional crossroads, this software engineering training might help. You can get the broad overview training needed to break into this lucrative field with the instruction in The Complete Introduction to Software Engineering Bundle. It’s on sale now from TNW Deals for just $59.99, hundreds of dollars off the regular price.

    Read more...
  • Machine language: The definitive guide to chatbot terminology

    Apr 4, 2020 | 04:00 am

    Machine language: The definitive guide to chatbot terminology In the glory days of AOL Instant Messenger, back when screen names and away messages were serious literary pursuits, a mysterious chat maverick strode about the dial-up frontier and schooled legions of uncouth adolescents in the art of conversation. Who was this rogue wordsmith, this tireless vexer of pre-teen millennials? Surely no mortal could generate replies with such speed, charm, and unflinching certainty. Turns out it was a bot, an artificial chat companion named SmarterChild, and it was sublime. No matter the topic, intensity, or logic of conversational challengers, SmarterChild always had the final word. Backed into a corner, it would…[…]

    Read more...
  • How to disinfect your laptop screen and keyboard

    Apr 3, 2020 | 18:31 pm

    How to disinfect your laptop screen and keyboard Welcome to TNW Basics, a collection of tips, guides, and advice on how to easily get the most out of your gadgets, apps, and other stuff. As we’re all stuck indoors and working from home, there are likely a lot of you relying on your trusty laptops to get everything done. Whether you’re working from home, sitting in on a Zoom conference call, or just having some well-earned digital time with family and friends, laptops can be a lifesaver at a time like this. But your laptop can quickly become a breeding ground of nastiness, depending on how much you handle…[…]

    Read more...
  • Dutch & Dutch 8c Review: Super high-end speakers with the best bass I’ve ever heard

    Apr 3, 2020 | 17:07 pm

    Dutch & Dutch 8c Review: Super high-end speakers with the best bass I’ve ever heard “The best sounding audio product is the one that exhibits the least audible flaws.” So suggests Dr. Floyd Toole, one of the most influential researchers of acoustics and loudspeakers, in the introduction to his book, Sound Reproduction. The quote reads like a tautology at first, but the more speakers I test, the more I see — or rather, hear — what Dr. Toole meant. It’s hard to meaningfully evaluate high-end speakers just by the things they do right. After all, there’s only so good an instrument or voice can sound; the most you can ask for a speaker is for…[…]

    Read more...
  • Watch movies with your friends via Discord’s livestreaming feature

    Apr 3, 2020 | 16:26 pm

    Watch movies with your friends via Discord’s livestreaming feature Welcome to TNW Basics, a collection of tips, guides, and advice on how to easily get the most out of your gadgets, apps, and other stuff. Discord is a great program if you’re trying to keep in touch with online friends — and in recent days that’s become more important than ever. It also gives you more options than just text and voice chat, which I recommend taking advantage of in order to alleviate isolation. For example, what could be a better tonic for loneliness and cabin fever than a good movie night with friends, or binge-watching a show together? Good…[…]

    Read more...
  • Facebook rolls out hours and services update for COVID-19 communications

    Apr 3, 2020 | 10:19 am

    There are a number of ways to communicate virus-related updates to customers on the platform. Please visit Search Engine Land for the full article.

    Read more...
  • Amazon rolls out product targeting for Sponsored Display

    Apr 3, 2020 | 09:42 am

    The new product discovery targeting is available for U.S. sellers. Please visit Search Engine Land for the full article.

    Read more...
  • New official Google advice on generating structured data with JavaScript

    Apr 3, 2020 | 05:17 am

    Do you use Google Tag Manager or custom JavaScript with structured data? You will want to read this.Please visit Search Engine Land for the full article.

    Read more...
  • Google ends support for data-vocabulary.org structured data in rich results

    Apr 3, 2020 | 03:00 am

    A last reminder to switch to schema.org markup before April 6 to maintain rich result eligibility.Please visit Search Engine Land for the full article.

    Read more...
  • Can we trust automation in a time of crisis?

    Apr 3, 2020 | 03:00 am

    Review how your automation performed during the last volatile period to make sure your tool is making the right decisions during this one.Please visit Search Engine Land for the full article.

    Read more...
  • How the Paycheck Protection Program can save your agency, and your clients

    Apr 3, 2020 | 03:00 am

    The CARES act is a bridge that many of us need to keep our agencies functioning and there’s every reason you should apply for this program today.Please visit Search Engine Land for the full article.

    Read more...
  • What location data can tell us about the COVID-19 pandemic

    Apr 2, 2020 | 13:16 pm

    Tools used for ad analytics can provide enormous social insights and even speed recovery, but they require clear safeguards. Please visit Search Engine Land for the full article.

    Read more...
  • Video: 8 takeaways for B2B advertisers in the time of COVID-19

    Apr 2, 2020 | 10:46 am

    B2B marketers are facing particular challenges during this time with disruption to analytics, audiences and ABM programs and supply chains. Please visit Search Engine Land for the full article.

    Read more...
  • SMX Overtime: How to run effective top-of-funnel search campaigns

    Apr 2, 2020 | 03:00 am

    Paid search pro and SMX speaker Amy Bishop explains the various micro-conversion options and how to determine what’s best for your audience.Please visit Search Engine Land for the full article.

    Read more...
  • Marketers surveyed say they would choose Google Ads over SEO if they had to

    Apr 1, 2020 | 12:11 pm

    A separate but thematically related survey found that only 30% of SMB owners had an SEO strategy. Please visit Search Engine Land for the full article.

    Read more...
  • SEO for recreational and commercial vehicles in a COVID-19 world

    Apr 1, 2020 | 11:00 am

    Comparing optimized versus not marketplace sites during March reveals all-time record traffic day not related to algorithm shifts.Please visit Search Engine Land for the full article.

    Read more...
  • Support for SpecialAnnouncement schema is coming to Google search

    Apr 1, 2020 | 10:45 am

    Support is still in development, but site owners can add the SpecialAnnouncement data type in advance.Please visit Search Engine Land for the full article.

    Read more...
  • Should you continue to solicit reviews during the outbreak? Local SEOs disagree

    Apr 1, 2020 | 10:06 am

    There are a mix of considerations, on a spectrum from idealistic to pragmatic. Please visit Search Engine Land for the full article.

    Read more...
  • Paid search ad copy strategies during coronavirus

    Apr 1, 2020 | 08:05 am

    Why you should re-examine your PPC ad messaging now. Please visit Search Engine Land for the full article.

    Read more...
  • Did you know that over 60% of organic site visits come from mobile?

    Apr 1, 2020 | 06:00 am

    Websites should be mobile-first and not just responsive.Please visit Search Engine Land for the full article.

    Read more...
  • Google Ads ends monthly campaign budget test

    Apr 1, 2020 | 04:21 am

    Any campaigns using it will be switched to daily budgets. Please visit Search Engine Land for the full article.

    Read more...
  • The Tiger King used illicit SEO tactics to mislead searchers

    Apr 1, 2020 | 04:04 am

    Joe Exotic renamed his traveling tiger show to imitate his biggest competitor — it didn’t end well for him.Please visit Search Engine Land for the full article.

    Read more...
  • Video: Dawn Anderson on Google BERT and what comes next

    Apr 1, 2020 | 03:43 am

    Want to know more about BERT and how search engines use it? You can even learn how SEOs are using it.Please visit Search Engine Land for the full article.

    Read more...
  • Coding for SEO: Using JavaScript to track COVID-19

    Apr 1, 2020 | 03:00 am

    An explanation of asynchronous JavaScript using Fetch API for getting JSON data to the screen.Please visit Search Engine Land for the full article.

    Read more...
  • Small and mid-sized Google Ads agency partners to lose dedicated ad rep support

    Mar 31, 2020 | 12:57 pm

    The change is “part of a routine review,” according to the company said.Please visit Search Engine Land for the full article.

    Read more...

Advanced Research Courses

airs logo

Association of Internet Research Specialists is the world's leading community for the Internet Research Specialist and provide a Unified Platform that delivers, Education, Training and Certification for Online Research.

Get Exclusive Research Tips in Your Inbox

Receive Great tips via email, enter your email to Subscribe.

Follow Us on Social Media