Suggested Reading Library

Category: Suggested Readings
Price: 219.10
ISBN: B00SQCGVAM
Year: 2012
Link: Link

Hits: 316

Review

Author: William G. Zikmund

This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing,

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